Need to make an impact with your audience? Try these key elements of compelling visual storytelling. Successful brands are really, really good at one thing: telling stories. Why? Stories go beyond simple marketing gimmicks and seasonal promotions. They capture the heart of a customer to create the kind of bond that lasts – despite market changes or poor economies. Compelling …
10 Dos And Don’ts Of Marketing Photography
Want to put your best face forward? Here are our 10 dos and don’ts of marketing photography. We all need content, but as soon as we sit down to post, the inevitable critical voice sets in. We worry about how we look, how we sound, what people will think about it. Maybe we don’t even know what to say. Nothing …
The Ultimate Guide To Marketing Photography Styles & How To Use Them
Every image tells a story. Learn to tell an intentional story with our ultimate guide to marketing photography styles. People say a picture’s worth 1,000 words, and in the age of digital marketing, that couldn’t be more true. Every image contains a wealth of details that, when combined, add up to the story you can tell with a single photograph. …
A Close Up With Toi Everhart: Personal Branding Is Power
Personal branding is power! Learn to make lifestyle marketing magic with Toi Everhart, leading maven and personal branding pro. When Toi Everhart first explained the vision for her upcoming marketing shoot, we instantly knew it was going to be a great one. We loved her ideas because everything about Toi is bright and inspiring: her mind for business, her personal …
Santa Clarita Marketing Photography: Which Style Is Right For You?
Which style of Santa Clarita marketing photography is right for you? Here are the exact types of images you need based on your 2022 marketing goals. Think of all the marketing plans you have for 2022: website rebranding, social media campaigns, video, podcasts, blogs, newsletters, print mailers, ads, books and more. No matter what your grand marketing plans hold for …
SCV Photographer Secrets: Stand Out With Bold Wardrobe Choices
Ready for some of our best SCV photographer secrets? Here are 3 tips to stand out with bold wardrobe choices. Especially when it comes to marketing images, you want to make sure your headshot allows you to really stand out. After all, that’s the point, right? Your headshot should be the best representation of you and your brand – but …
Step Up Your Brand With These Creative Marketing Photo Shoots
Need to create a digital presence fast? Step up your brand with these creative marketing photo shoots. Capturing the attention of your digital audience is incredibly important this year, and as we continue into the final quarter, it’s now or never if you want to step up your digital presence in time for the holidays. The end of the year …