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How To Create Content That Builds Trust

Kirsten QuinnHeadshots, Professional Portrait, Video, Visual branding, Visual Marketing

Do you work in an advisory or service-based role? Here’s how we create content that builds trust on screen. Marketing is all about relationship building.  Whether it be a networking event, over a client dinner, or through the screen, you’re making connections. You’re demonstrating how you can help people and why you’re the right person to do it.  You’re building …

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Law Firm Marketing in Los Angeles: Our Comprehensive Guide

Kirsten QuinnHeadshots, Professional Portrait, Video, Visual branding, Visual Marketing

Here are the most effective marketing strategies, photography styles and video formats for law firm marketing in Los Angeles and beyond. At SchlickArt, we know your visual content is only as effective as your ability to use that content. That’s why we work hard to provide our clients and community with as much education, added value and practical advice on …

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What’s a Fractional CMO?

Kirsten QuinnHeadshots, Professional Portrait, Video, Visual branding, Visual Marketing

Need specific support for your business without the full-time investment? That’s where a Fractional CMO steps in.  There’s a new way to do business – and we’re here for it.  Fractional leadership is sweeping the professional landscape in 2024, and it’s helping businesses find the support they need in their specific stage of growth.  Like a part-time C-suite executive, fractional …

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So You Made A Marketing Video – Now What?

Kirsten QuinnVideo, Visual branding, Visual Marketing

So you’ve created a marketing video. Now what? Here are five steps to post your video with success.   Creating a marketing video is only half of a strategy.  You still have to hit publish and share it with the world – if you want it to be successful, of course.  So often this is the part we get hung …

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How To Create Stunning Visual Content for Social Media

Kirsten QuinnHeadshots, Professional Portrait, Video, Visual branding, Visual Marketing

Need some fresh visual content for social media? Here are 15 tips for creating content that stops the scroll.  It can be hard to choose the perfect photo or video to post on social these days.  There’s a lot of pressure to look “Instagram perfect” or add heavy filters to already beautiful images.  Sometimes we can’t find anything to post …

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SchlickArt Strategic Planning: A Marketing Approach That Actually Leads To Revenue

Kirsten QuinnHeadshots, Professional Portrait, Video, Visual branding, Visual Marketing

Looking for a marketing approach that actually leads to revenue? Start with SchlickArt Strategic Planning Sessions. One of our favorite days of the year at SchlickArt Studios is our Strategic Planning Day, when we get together as a team to review our goals and assess our progress.  You could say that strategy – and achievement – is part of what …

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2024 Marketing Trends You Can’t Afford To Ignore

Kirsten QuinnHeadshots, Professional Portrait, Video, Visual branding, Visual Marketing

Expect disruption ahead. Here are the 2024 marketing trends you can’t afford to ignore.  If you thought last year brought blockbuster-level change in the tech and marketing spaces, prepare for an even-bigger sequel in 2024. Expect disruption ahead.  With great disruption, however, comes a great opportunity to stand out.  While 2023 was all about AI experimentation, this year demands an …

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4 Elements Of Compelling Visual Storytelling

Kirsten QuinnHeadshots, Professional Portrait, Video, Visual branding, Visual Marketing

Need to make an impact with your audience? Try these key elements of compelling visual storytelling.  Successful brands are really, really good at one thing: telling stories.  Why? Stories go beyond simple marketing gimmicks and seasonal promotions. They capture the heart of a customer to create the kind of bond that lasts – despite market changes or poor economies.  Compelling …

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Outshine Your Competition With These Foundational Videos

Kirsten QuinnVideo, Visual branding, Visual Marketing

Ready to create videos suitable for a luxury brand? Here are the foundational videos your brand needs to outshine your competition.  One of the most powerful aspects of video is its ability to expand your audience and move new leads down the sales pipeline.  In fact, 83% of marketers who’ve used video say it helps them with lead generation and …

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Why Visual Marketing Ethics Matter

Kirsten QuinnHeadshots, Professional Portrait, Video, Visual branding, Visual Marketing

Visual marketing ethics have never mattered more than they do in this ever-evolving digital marketplace.  In an era where consumers demand honesty and integrity, the ethics of your marketing can make or break your brand.  With such a focus on integrity in the marketplace, every brand should have a set of ethics and principles that they decide on with intention …