Personal branding is power! Learn to make lifestyle marketing magic with Toi Everhart, leading maven and personal branding pro. When Toi Everhart first explained the vision for her upcoming marketing shoot, we instantly knew it was going to be a great one. We loved her ideas because everything about Toi is bright and inspiring: her mind for business, her personal …
SCV Business Photography: How We Make It Easy
SCV business photography should be easy. At SchlickArt, we do everything within our power to make your experience seamless from start to finish. We understand the life of a business owner or busy professional. Your time is your most valuable asset, second only to your brand. That’s why we offer SCV business photography sessions that are designed to respect your …
A Close Up With Rachael Cleveland: Moms Who Do It All
We’re getting personal with one of our favorite SchlickArt ladies. This Santa Clarita super mom is sharing her secrets to doing it all. As photographers who cater specially to women, we see a lot of incredible, inspiring moms walk through our studio doors. They’re the kind of women who do it all and make it look easy. One of those …
SCV Video Marketing Secrets: Our #1 Tip To Produce Results
One of our very best SCV video marketing secrets has nothing to do with shooting or editing video. Yet it’s also the most crucial step. How do you create an effective marketing video for your small business? There’s ONE crucial step that most people tend to overlook. And it has nothing to do with your on-camera appearance, how you shoot …
The Professional Team Photo: Traditional Portrait Vs. Modern Graphic
Need a professional team photo? We’ve got two options to solve all your problems, including staff turnover, time constraints and more. So you want a picture of your team, but you’re running into a few problems. Maybe your team is growing or changing, and you expect to have new faces in the mix soon. Maybe you run a small office, …
SCV Small Businesses Put 2022 Marketing Trends Into Action
We recently shared the top 2022 marketing trends for small businesses. Now we’re highlighting the SCV small businesses that are putting these strategies into practice. To kick off our 2022 Visual Marketing Series, we shared the 10 Small Business Marketing Trends you can’t ignore this year. As a business owner, these trends are meant to give you the ideas and …
The Power Of Telling The RIGHT Story
No matter what type of content you’re creating or why, the messaging has to be on point – or you’re wasting your time. This year, harness the power of telling the right story. Storytelling is the new marketing, and by now, most business owners and professionals have caught on. But it’s time to level up. Just because you’re telling a …
How To Create A Content Marketing Plan For Small Businesses
Need a strategy for 2022? Here are 10 steps to creating and executing a successful content marketing plan for small businesses. Today’s digital marketing demands make it feel like you have to be everywhere – all the time. Websites. Email marketing. Facebook. Instagram. TikTok. YouTube. SEO. Blogs. Videos. Podcasts. The opportunities to get in front of your audience are endless. …
10 Small Business Marketing Trends To Watch Out For 2022
Evolve or get left behind. Here are the top small business marketing trends for 2022. If you’re working on your marketing plan for 2022, we’ve got you covered. Each year, we round up the top 10 marketing trends to keep an eye for the upcoming year – with a focus on applying those trends at the small-business level. Ready for …
Santa Clarita Marketing Photography: Which Style Is Right For You?
Which style of Santa Clarita marketing photography is right for you? Here are the exact types of images you need based on your 2022 marketing goals. Think of all the marketing plans you have for 2022: website rebranding, social media campaigns, video, podcasts, blogs, newsletters, print mailers, ads, books and more. No matter what your grand marketing plans hold for …