Any good marketing plan could use a bank of social media videos. Here’s how to batch film video content for your next campaign.
Studies show that video marketing is the most compelling way to reach people.
But it can also seem time-consuming, complicated and intimidating to produce.
With the right process and preparation, however, it’s possible to batch film video content with ease and efficiency – while still creating compelling videos that resonate with your audience.
Introducing SchlickArt’s new Timeline To 10 Video Session, which produces 10 targeted social media videos in one streamlined shoot.
What’s Timeline To 10?
Our Timeline To 10 Video Session was designed to help small businesses get started with video content for their social media channels. Even though they’re quick, these targeted short-form videos don’t lack any of the strategy or intention that drives a successful video campaign. They’re the perfect way to connect with your followers while moving toward your business goals and objectives – because you leave with a plan and not just a batch of new video content.
When you book your Timeline To 10 Video Session, you’ll receive two video production guides that help you envision how you want your content to look, sound and feel. Next, we’ll schedule a strategy call to talk you through your topics, answer your questions, and plan your content, so you feel completely comfortable when it comes time to shoot. When it’s time to film, we can help you produce your content in two ways: 1) via a script and teleprompter, or 2) interview-style, during which we ask you key questions to elicit authentic and compelling answers. Either way, you’ll end up with 10 beautifully produced, story-driven videos that were purposefully created to help you reach your marketing goals. Plus, full editing and branding is included, so you can share your new content with confidence.
Our SchlickArt Timeline To 10 Session Includes:
- 2 SchlickArt Video Guides to help you plan the details of your videos
- 2-hour personalized Visual Marketing Strategy Session to establish your creative vision
- Private studio time to film 10 short-form videos
- On-camera coaching, styling tips and support to ensure a seamless and positive experience
- Post-production services including full editing and branding
How Can I Use Timeline To 10?
Timeline To 10 was designed to fit seamlessly into your overall marketing plan, and one of the best things about it is its versatility. With just a small investment of your time, you can create all kinds of content to meet your marketing goals. In fact, we’ve seen our clients batch film video content for all kinds of different marketing purposes. Here are just a few ways you can use Timeline To 10 to accomplish your business goals:
- Social Media – Create weekly videos for your social media feed by sharing knowledge, advice and tips that help make a difference in the lives of your audience.
- Email Newsletter – Increase your email open rates and audience engagement by sending out videos in your weekly newsletters.
- Blog – Add a video to your blog to increase its search engine optimization, or transcribe your videos into blogs to double the content with minimal work.
- Tips & Tricks Series – Create an entire season of original video content that showcases your local expertise and encourages your audience to get to know, like and trust you even better. Take Dr. Levine for example, who created a series of stretch videos to help his clients maximize their treatment at home.
- Online Course – Finally build that online course you’ve been dreaming about, by knocking out multiple videos at a time until you’ve completed the course with ease.
- FAQs – Answer all your customers’ most common questions with helpful and efficient videos that you can send via email, direct message and more.
- Branding & Value – Film a series of videos that share your company core values or the branding points that differentiate you from the competition.
- Operations & Recruiting – Get your team up to speed, welcome new hires, and attract new employees with engaging content that sets your business apart.
- Launches & Promotions – Level up your seasonal promotions and new launches by announcing them on video.
- Inspirational Messages – Have something important to say to your community? Increase your impact by sharing your thoughts on video, and see the ripple effect they can create.
- And More – These are just a few ways our clients have used their subscriptions to create videos that meet their unique and specific marketing goals. How would you use video to meet your goals?
Why It’s So Effective
Timeline To 10 is about more than just creating video content quickly and efficiently. In fact, it’s designed to help you experience the benefits of a steady, effective marketing plan that takes advantage of the most in-demand medium in today’s digital world.
Consistency
One of the most important factors of any marketing strategy is consistency. You can’t really understand the success of a marketing plan until you apply it consistently over time, giving your audience time to expect and look forward to it. It has to become routine for your customer, just as it has to become routine for you.
That’s why batch filming your video content is so valuable. The process is built in, so all you have to do is show up. Oftentimes, that’s the hardest part. But with the Timeline To 10 Video Session, your consistency is a sure thing because you’re creating a bank of content in advance.
Commitment
With consistency built into the framework of this service, it’s so much easier to build up your level of commitment, too. As any business owner knows, the more committed and invested you are in a marketing strategy, the more likely you are to see success and return. That’s why we build a strategy session into the process, so you’re walking away with a thoughtful and thorough plan to use your videos. When you see your batch of professionally produced video content show up in your inbox, your commitment in the process will increase knowing that you’re fully prepared this time.
Confidence
After you’ve built up your consistency and commitment to this process, something else will start to happen. You’ll begin to develop a stronger sense of confidence – not only in your ability to speak in front of the camera, but also in your ability to speak about your business, expertise and unique value. You’ll develop more confidence in the process as you see it working, and you’ll start to learn more about your audience, as you see what they respond to and what they pass over.
In fact, if you’re paying attention, this process can teach you a lot about what you have to offer, how to present it in a compelling way, and what people really want to see from you. It not only gives you more confidence in the video production process – but also in the process of implementing future marketing strategies, as well.
About Our Quality Video Marketing in Santa Clarita
With years of professional experience, Brian not only has an eye for crisp visuals and engaging shots – but also an ear for powerful storytelling. In his vision, marketing video should communicate the why behind your business and present it to the world in the most compelling visual format possible. With a camera in his hand, Brian can turn a vision into reality and business-as-usual marketing videos into an opportunity to connect.
Visual Marketing Education
At SchlickArt, we know your marketing visuals are only effective if you actually use them. That’s why we help you create powerful photography and video – and then we teach you how to share it. With each session, we’ll give you our best tips based on your specific marketing goals. We provide the education and resources you need to brand your content, integrate it into your marketing strategy, post it with intention, and maximize engagement along the way.
If you want even more tips and resources, we have an educational blog, newsletter and video channel to help you dive deeper, as well as professional presentations, workshops, and coaching sessions if you’re ready to take action and level-up your marketing now.
About SchlickArt
SchlickArt, a boutique photo and video studio in Santa Clarita, started in March 2012 with the simple idea that empowerment creates a kind of beauty and authenticity that shines through every camera lens. Built on a philosophy — rather than a product, service or person — SchlickArt has rapidly evolved, meeting professional portraiture, business photo and business video needs as diverse as the community we capture. It’s the desire to take care of you, the client, that drives us at SchlickArt.