Ready to get rocking on your marketing plans — but don’t know where to start? It’s time for some fresh visuals, gorgeous.
It’s easy to get stuck in the January lull, hitting that snooze button until you feel ready to re-emerge. Getting back into the swing of things is daunting, especially when you’re constantly keeping up with the bustle of work and full social calendars. Maybe you’d rather just stay in and pull the blankets over your head until spring.
We get it. It’s hard to get started when you have grand plans for the New Year. But here’s the thing:
This is the best time of the year to hit the ground running with your new marketing plan — and fresh visuals is the best place to start.
When you begin new marketing initiatives, which we all do at the start of a year, the first thing you’ll need is the content to get started. So all great plans start with the visuals.
And if you get started on your visual marketing now, then you’ll be ahead of the curve when the rest of the business world starts waking up from the January lull.
Where To Start
Personal branding is becoming more and more important with each passing year. Why? As consumers look to social media and the internet for purchasing options, nearly everything is being sold in the digital world. Personal branding is how we connect with those digital consumers; it’s the face of your business, both in person and online.
And the currency of personal branding is lifestyle marketing images. You know the ones I’m talking about: holding a cup of coffee, laughing in your office, working thoughtfully in front of your computer. These are the images that help you show the digital world who you are. It’s how you build a digital presence people can connect with. And once you’ve connected with people, well, the magic of digital marketing has begun.
We’ll be diving deeper into these topics over the next few days, so don’t worry — we’ve got you covered.
All you have to do is get started.
We offer a variety of professional portrait sessions to help build your personal brand — exactly the way you need it. From traditional in-studio headshots to on-location lifestyle marketing shoots, we make sure you get what you’re looking for. If you’re interested in learning about the differences in our shoots, this blog is a great place to start.
If you have something special in mind — or you’re not sure what you need — give us a call. We’ll help you create the shoot you’re dreaming of.
About SchlickArt Photography and Video
SchlickArt, a boutique photo and video studio in Santa Clarita, started in March 2012 with the simple idea that empowerment creates a kind of beauty and authenticity that shines through every camera lens. Built on a philosophy — rather than a product, service or person — SchlickArt has rapidly evolved, meeting professional portraiture, business photo and business video needs as diverse as the community we capture. It’s the desire to take care of you, the client, that drives us at SchlickArt.